What is a Good Ctr for Tiktok Ads

what is a good ctr for tiktok ads

As TikTok continues to gain popularity amongst advertisers, the question of what constitutes a good CTR (click-through rate) for TikTok ads becomes increasingly relevant. Although the answer may vary depending on the type of ad and campaign goals, a generally accepted benchmark for a good CTR on TikTok is between 1-3%. Achieving a high CTR requires a strong understanding of your audience, creative content, and effective targeting.

What Asset is Used to Build a Remarketing List

what asset is used to build a remarketing list

Remarketing lists help businesses target their advertising efforts to customers who have already shown interest in their brand. But what asset is used to build these lists? The answer is simple: website and app engagement. This includes page visits, clicks, downloads, and other actions that indicate potential interest. By tracking these actions, businesses can create customized campaigns that speak directly to their target audience.