What is a Good Ctr for Tiktok Ads

what is a good ctr for tiktok ads

As TikTok continues to gain popularity amongst advertisers, the question of what constitutes a good CTR (click-through rate) for TikTok ads becomes increasingly relevant. Although the answer may vary depending on the type of ad and campaign goals, a generally accepted benchmark for a good CTR on TikTok is between 1-3%. Achieving a high CTR requires a strong understanding of your audience, creative content, and effective targeting.