What Campaigns Require Manual Tags on Destination Urls for Tracking
Manual tags on destination URLs are a crucial aspect of tracking campaign performance. In some cases, campaigns require manual tags for detailed tracking and attribution. These include campaigns that involve multiple touchpoints, offline marketing channels, and complex conversion paths. Without manual tags, measuring the impact of such campaigns would be challenging. Manual tags also help marketers gain a deeper understanding of their audience’s behavior and preferences, allowing them to make informed decisions about their marketing strategy.